Marketing science for the real world with Koen Pauwels

How to understand and apply marketing science in the everyday life of a brand-builder.
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  • Professor Pauwels on LinkedIn

  • This episode is sponsored by Creative business company. Find your free no-bs brand-building guides here

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Let's talk branding
Let's talk branding
Discover the secrets of brand-building from world-renowned experts, and academics in marketing, branding & design together with your host Stef Hamerlinck. Let's talk branding is a no bs exploration of all things brand, known to cut through to the clutter and share unique perspectives.