Let's talk branding

Home
Archive
Leaderboard
About
46:54
Creating and measuring distinctive brand assets with David Taylor
How to harness the full potential of distinctive brand assets.
 • 
Stef Hamerlinck
59:28
The state of branding in 2023 with Jacob Cass
A deep dive into the world of branding, from pricing models to AI.
 • 
Stef Hamerlinck
49:20
Creating demand in B2B with Chris Walker
The power of content, education and understanding your customers in building your business.
 • 
Stef Hamerlinck
48:07
Brand health and tracking with Jenni Romaniuk
The importance of brand tracking to support your brand & marketing strategy.
 • 
Stef Hamerlinck
38:52
How brands grow up with James Hurman
Brands have different lifestages and need a different approach in each of those stages. In this episode, I talk with James Hurman the different stages…
 • 
Stef Hamerlinck
Most Popular
View all
AI, your new strategy sidekick with Julian Cole.
 • Stef Hamerlinck
43:39
Brand health and tracking with Jenni Romaniuk
 • Stef Hamerlinck
48:07
Faisal Siddiqui - Challenger positioning
 • Stef Hamerlinck
56:35
How to make your brand more distinctive with Lee Rolston.
 • Stef Hamerlinck
45:54
New
Top
43:25
Branding on the ragged edge with Max Ottignon
How a top branding agency is helping companies stand out in a crowded space though strong branding and strategy.
 • 
Stef Hamerlinck
45:54
How to make your brand more distinctive with Lee Rolston.
A report into how only 15% of all brand assets are truly distinctive by Ipsos and JKR.
 • 
Stef Hamerlinck
43:39
AI, your new strategy sidekick with Julian Cole.
Learn how to leverage AI tools in your strategy work, from the beginning to the final presentation.
 • 
Stef Hamerlinck
45:14
Creating captivating moments with G'day Frank
Lessons from a branding pro on strategy, branding and marketing
 • 
Stef Hamerlinck
52:54
The power of emotion in advertising with Jon Evans
And the other key drivers of effective advertising: fame, feeling and fluency.
 • 
Stef Hamerlinck
48:39
The creator mindset with Alex Antolino
What can we learn from the booming creator economy?
 • 
Stef Hamerlinck
49:07
Purpose nihilism with Nick Asbury
How has the concept of brand purpose evolved?
 • 
Stef Hamerlinck
 and 
Nick Asbury
45:27
The power of community with Maximilian Weigl
A nuanced deep dive on the opportunity of community building for brands.
 • 
Stef Hamerlinck
42:10
Tom Roach - The wrong and short of it
The importance of balancing long-term brand building and short term sales activation.
 • 
Stef Hamerlinck
Let's talk branding
Let's talk branding
Thoughts on brand strategy, branding, and marketing hosted by Stef Hamerlinck. No fluff.
Recommendations
View all 6
Austin Kleon
Austin Kleon
Austin Kleon
S
Strategy in Praxis
JP Castlin
Thoughts on Writing
Thoughts on Writing
Nick Asbury
Samuel Brealey
Samuel Brealey
Samuel Brealey
S
Strands of Genius
Rosie Yakob | GeniusSteals.co

Let's talk branding

AboutArchiveRecommendationsSitemap
© 2023 Stef Hamerlinck
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing