Let's talk branding
Let's talk branding
Katie Streten - Brand experiences
0:00
-49:07

Katie Streten - Brand experiences

We talk about:

  • Imagination, the agency where Katie works

  • Experiential vs Experience

  • Messaging and experience

  • How to collaborate with different creatives

  • Researching and gaining insights

  • Building experiences for car shows

  • Future of retail: Everlane

  • The roller coaster eperience by Google at CES

  • Measuring the impact of an experience

Thank you so much for listening. If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform 
for creative briefs. If you want to subscribe, you can use the code LTB and get a 20% discount.

 

Discussion about this podcast

Let's talk branding
Let's talk branding
Discover the secrets of brand-building from world-renowned experts, and academics in marketing, branding & design together with your host Stef Hamerlinck. Let's talk branding is a no bs exploration of all things brand, known to cut through to the clutter and share unique perspectives.