Let's talk branding
Let's talk branding
Brand health and tracking with Jenni Romaniuk
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0:00
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Brand health and tracking with Jenni Romaniuk
The importance of brand tracking to support your brand & marketing strategy.
Stef Hamerlinck
Sep 13, 2023
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What we talk about

  • The importance of brand health and what it means

  • How to do brand tracking using survey tools

  • The different metrics like awareness, category entry points, …

  • How to analyse brand tracking results

  • Common pitfalls

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Let's talk branding

Let's talk branding

Stef Hamerlinck is your host in this show on brand strategy where I interview industry leaders in branding, design, and strategy. Get inspired and become a better brand strategist. Learn how to solve bigger problems. To get more insights on how to become a creative strategist, visit letstalkbranding.be

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Stef Hamerlinck

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