The BS Show #2 — Advertising lessons from Saul Goodman

The magnificent case study of sleezy advertising that works.

The second episode of my brand new Youtube show with Austin Franke (check out his newsletter here) is out! We explore the wonderful world of Better Call Saul and analyze the performance of the ads and what we can learn from them.

Beyond that, I also introduce our new AI-generated, image-based, distinctive asset-inspired, jingle. Have a look below! Next episode coming soon.